- 阅读理解A
题干：Evenintraditionaloffices,“thelinguafrancaofcorporateAmericahasgottenmuchmoreemotionalandmuchmoreright-brainedthanitwas20yearsago,”saidHarvardBusinessSchoolprofessorNancyKoehn.Shestartedspinningoffexamples.“IfyouandIparachutedbacktoFortune500companiesin1990,wewouldseemuchlessfrequentuseoftermslikejourney,mission,passion.Thereweregoals,therewerestrategies,therewereobjectives,butwedidn’ttalkaboutenergy;wedidn’ttalkaboutpassion.”Koehnpointedoutthatthisneweraofcorporatevocabularyisvery“team”-oriented—andnotbycoincidence.“Let’snotforgetsports—inmale-dominatedcorporateAmerica,it’sstillabigdeal.It’snotexplicitlyconscious;it’stheideathatI’macoach,andyou’remyteam,andwe’reinthistogether.TherearelotsandlotsofCEOsinverydifferentcompanies,butmostthinkofthemselvesascoachesandthisistheirteamandtheywanttowin.”Thesetermsarealsointendedtoinfuseworkwithmeaning—and,asKhuranapointsout,increaseallegiancetothefirm.“Youhavetheimportationofterminologythathistoricallyusedtobeassociatedwithnon-profitorganizationsandreligiousorganizations:Termslikevision,values,passion,andpurpose,”saidKhurana.Thisnewfocusonpersonalfulfillmentcanhelpkeepemployeesmotivatedamidincreasinglylouddebatesoverwork-lifebalance.The“mommywars”ofthe1990sarestillgoingontoday,promptingargumentsaboutwhywomenstillcan’thaveitallandbookslikeSherylSandberg’sLeanIn,whosetitlehasbecomeabuzzwordinitsownright.Termslikeunplug,offline,life-hack,bandwidth,andcapacityareallaboutsettingboundariesbetweentheofficeandthehome.Butifyourworkisyour“passion,”you’llbemorelikelytodevoteyourselftoit,evenifthatmeansgoinghomefordinnerandthenworkinglongafterthekidsareinbed.Butthisseemstobetheironyofofficespeak:Everyonemakesfunofit,butmanagersloveit,companiesdependonit,andregularpeoplewillinglyabsorbit.AsNunbergsaid,“Youcangetpeopletothinkit’snonsenseatthesametimethatyoubuyintoit.”Inaworkplacethat’sfundamentallyindifferenttoyourlifeanditsmeaning,officespeakcanhelpyoufigureouthowyourelatetoyourwork—andhowyourworkdefineswhoyouare.
题目： Khurana believes that the importation of terminology aims to（）. - A 、revive historical terms
- B 、promote company image
- C 、foster corporate cooperation
- D 、strengthen employee loyalty
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参考答案【正确答案：D】
此题难度较大，考到生僻词allegiance.
根据第三段第一句" These terms are also intended to ....increase allegiance to the firm"（这些词语也意在…提高员工对企业的忠诚）可知D项"增强员工忠诚度"正确。
A项"复活历史词汇"；B项"提升公司形象"；C项"培养企业间合作"在文中均无体现。
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