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  • 阅读理解B
    题干:Large,multinationalcorporationsmaybethecompanieswhoseupsanddownsseizetheheadlines.ButtoafargreaterextentthanmostAmericansrealize,theeconomy'svitalitydependsonthefortunesoftinyshopsandrestaurants,neighborhoodservicesandfactories.Smallbusinesses,definedasthosewithfewerthan100workers,nowemploy60percentoftheworkforceandareexpectedtogeneratehalfofallnewjobsbetweennowandtheyear2,000.Some1.2millionsmallfirmshaveopenedtheirdoorsoverthepast6yearsofeconomicgrowth,and1989willseeanadditional200,000entrepreneursstrikingoffontheirown.Toomanyofthesepioneers,however,willblazeaheadunprepared.Idealistswilloverestimatetheclamor(大声的要求)fortheirproductsorfalltofactorinthecompetition.Nearlyeveryonewillunderestimate,oftenfatally,thecapitalthatsuccessrequires.Midcareerexecutives,forcedbyatakeoverorarestructuringtoquitthecorporationandfindanotherwaytosupportthemselves,maysavor(欣赏)theideaofbeingtheirownbossbutmayforgetthatentrepreneursmustalso,atleastforawhile,bebookkeepersandreceptionists,too.AccordingtoSmallBusinessAdministrationdata,24ofevery100businessesstartingouttodayarelikelytodisappearintwoyears,and27morewillhaveshuttheirdoorsfouryearsfromnow.By1995,morethan60ofthose100start-upswillhavefolded.Anewstudyof3,000smallbusinesses,sponsoredbyAmericanExpressandtheNationalFederationofIndependentBusiness,suggestsslightlybetterodds:threeyearsafterstart-up,77percentofthecompaniessurveyedwerestillalive.Mostcreditedtheirsuccessinlargeparttohavingpickedabusinesstheyalreadywerecomfortablein.80percenthadworkedwiththesameproductorserviceintheirlastjobs.Thinkingthroughanenterprisebeforethelaunchisobviouslycritical.Butmanyentrepreneursforgetthatafirm'shealthinitsinfancymaybelittleindicationofhowwellitwillage.Youmusttenderlymonitoritspulse.Intheirzealtoexpand,smallbusinessownersoftenignoreearlywarningsignsofastagnant(停滞的)marketorofdecayingprofitability.Theyhopefullypourmoreandmoreintotheenterprise,preferringnottoacknowledgeerodingprofitmarginsthatmeanthemarketfortheiringeniousserviceorproducthasevaporated,orthattheymustcutthepayrollorvacatetheirlavishoffices.Onlywhenthefinancialwellrunsdrydotheyseetheseriousnessoftheillness,andbythenthepatientisusuallytoofargonetosave.Frequentchecksofyourfirm'svitalsignswillalsoguideyoutoasensiblerateofgrowth.Tosnatchopportunity,youmustspotthesignalsthatitistimetoconquerthenewmarkets,addproductsorperhapsfranchise(给予特权)yourhotideas.
    题目:In a recentresearch, among 3,000 small businesses, there will be
  • A 、sufficient preparation for his new business
  • B 、the ups and downs of the transnational corporations
  • C 、about 2, 400 small enterprises alive
  • D 、the number of workers
  • E 、about 2, 310 small enterorises alive
  • 、the careful thought about the small enterprises
  • 、the fate of the small businesses such as small plants and restaurants

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【正确答案:E】

由题干中的In a recent research和among 3, 000 small businesses定位到第二段倒数第三句:“美国快递公司和美国独立企业联盟资助了一项对3 000个小企业进行的新研究,该研究得出了一个稍高一点的企业成活几率:开办3年后,被调查公司中的77%仍然存在”。3 000家小企业的77%,经过简单计算就可以得出E选项的数字,故E选项为正确答案。

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