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2024年MBA考试《英语》考试共48题,分为英译汉和写作和完形填空和阅读理解A和阅读理解B。小编为您整理第四章 阅读理解A5道练习题,附答案解析,供您备考练习。
1、In their work, Ghoshal and Bartlett discuss().【阅读理解A】
A.changes in business organizations
B.contracts between employers and employees
C.employment situation
D.management ideas
正确答案:D
答案解析:根据文中提到的,Ghoshal 和 Bartlett不仅讨论了企业的组织形式,还讨论了企业应该提供给员工一个创新的环境,以及对企业员工的培训和管理,最后达到企业发展的目的。因此用企业管理来概括他们的观念更合适。
2、The example of what Plato thought in the passage shows that().【阅读理解A】
A.science development can solve many problems forphilosophers
B.Plato knew nothing about Physics at his time
C.the scientists have achieved a lot in terms of light theory
D.different people have different ways of perception
正确答案:A
答案解析:细节题。第二段第一句指出,“科学家都倾向于认为,所有有关哲学的问题最终会由科学来解决。我认为对于许多哲学家仍争论不休的问题,这一点是千真万确的。”因此,A项正确,而B项显然错误。C,D项虽说法正确,但不符合题意。
3、Seventy-eight percent of left-handed mothers hold their babies on the left side. This fact contradict the theory().【阅读理解A】
A.that the holding of the babies on the left is the result of the heart-beating on the left
B.that the holding of the babies on the left is the result of the predominance of right-handedness in the population
C.that the holding of the babies on the left is the result of the predominance of left-handedness in the population
D.that the holding of the babies on the left is the result of the heart-beating on the right
正确答案:B
答案解析:推断题。78%的以左手为主的母亲也是左手兜住自己的孩子,与…it is obviously the result of the predominance of right-handedness in the population. By holding the babies in their left arms, the mothers keep their dominant arm free formanipulations. “人们以右手为主的这种优势造成的结果。母亲用自己的左手抱住婴儿,从而就能腾出自己主要的手臂来从事各种操作。”相悖。因此选B。
4、The passage tells us that some manufacturers, instead of changing their product, would prefer to change its ().【阅读理解A】
A.production cost
B.quality
C.market value
D.appeal
正确答案:D
答案解析:第三段If, therefore, forone reason oranother, some alteration seems called for, how much better to change the image, the packet orthe pitch made by the product, rather than go to all the inconvenience of changing the product itself. 一旦需要改变产品,最好的办法莫过于改变外观形象、包装或产品定位而不是不辞辛苦改变产品本身。“改变外观形象、包装或产品定位”都是指D。
5、Advertising are appreciated by manufacturers because they().【阅读理解A】
A.advise them on ways of giving a product customer appeal
B.accept responsibility forgiving a product customer appeal
C.advise them on the best time to go ahead with production
D.consult them during the design and development stages
正确答案:B
答案解析:第二段The designer is busy enough without adding customer-appeal to all his other problems of man-hours and machine tolerances and stress factors. So they just go ahead and make the thing and leave it to the advertiser to find eleven ways of making it appeal to purchasers after they have finished it, by pretending that it confers status, orattracts love, orsignifies manliness. If the advertising agency can do this authoritatively enough, the manufacturer is in clover.在产品设计和研发阶段,厂家可以有足够的时间来考虑而不必担心是否每个人都会买它。设计人员在忙于考虑诸如劳动力时间、机器强度以及压力因素时可以不考虑消费者喜好的因素。所以他们可以只管生产出产品然后让广告商通过声称此商品象征身份、地位,能够吸引爱情或是彰显男人魅力等,去寻找足够的理由来吸引消费者购买。倘若广告代理果真能做到足够令人信服,厂家则可高枕无忧了。因此选B。
2020-05-15
2020-05-15
2020-05-15
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